A healthcare provider operating seven clinic locations needed stronger, more consistent visibility across multiple service areas. While the clinics offered high-quality care, their search presence was fragmented—some locations ranked well while others struggled to appear for core “near me” and service-based medical queries.
To support their client without increasing internal workload, Infosoft partnered with White Label Rank to execute a complete white-label local SEO campaign focused on multi-location performance, technical consistency, and healthcare-specific optimization. All deliverables were produced under Infosoft’s branding, allowing them to maintain client ownership and present the strategy as an in-house service.
Before any major implementation, we shared our full recommendations and execution roadmap with Infosoft so they could present the plan to their client for approval prior to rollout.
Multi-location healthcare SEO requires precision due to compliance considerations, highly competitive local SERPs, and heavy reliance on map pack visibility. Before our engagement, Infosoft’s client faced the following obstacles:
1. Inconsistent NAP Across Directories
2. Weak Location Pages With Duplicate Content
3. Missing Healthcare Schema Markup
4. Limited Visibility for Critical Medical Search Queries
5. Indexing and Crawl Inefficiencies for Location URLs
Infosoft needed a reliable SEO execution partner that could deliver multi-location healthcare SEO at scale without adding staffing pressure. Partnering with White Label Rank allowed them to:
This partnership helped Infosoft strengthen their position as a full-service provider while we handled behind-the-scenes execution.
We built a compliance-aware, multi-location SEO framework designed around how patients search, compare, and book services locally. The strategy focused on three pillars: location accuracy, page-level relevance, and local authority building—executed entirely under Infosoft’s brand identity.
Local Listing Audit & NAP Standardization
We began with a full local footprint review to identify NAP inconsistencies across directories, aggregators, and major platforms.
Before implementing any citation corrections, we provided Infosoft with a complete listing audit and standardization plan so they could review and obtain client approval. After sign-off, we executed updates that included:
Indexing & Crawl Cleanup for Location URLs
We audited indexing behavior and internal crawl paths to ensure each location page could be discovered, crawled efficiently, and supported through internal authority flow.
Execution included:
Impact:
Improved consistency in crawling and indexing helped stabilize location visibility and ensured all seven clinics had equal opportunity to rank.
Unique Location Page Rebuild
Multi-location clinics typically underperform when locations share repeated content. We rebuilt location pages to improve both uniqueness and local relevance.
Each rewritten page plan was first delivered to Infosoft so they could rebrand it and present it to their client for approval before production began. Once approved, we executed:
Healthcare-Specific Schema Deployment
We implemented healthcare-relevant structured data to strengthen entity clarity for search engines.
This included medical-focused schema such as:
Healthcare SEO requires strong trust signals, especially in competitive local markets. Our approach improved credibility and user confidence through:
Impact:
Patients found it easier to navigate services, validate credibility, and complete appointment actions—supporting stronger engagement and conversion performance.
Local Link Acquisition & Geo-Relevant Content Support
To increase local authority, we executed a geo-relevant trust-building strategy designed to support map pack rankings and organic local results.
Before link outreach began, we shared prospecting targets and placement strategy with Infosoft for client approval to ensure alignment with their standards. Execution focused on:
We executed a comprehensive multi-location SEO campaign that included:
Results achieved after implementation across all seven locations included:
Organic Conversions
Local Rankings
Local Discovery Visibility
Engagement Improvements
Map Pack Performance
By approving each deliverable before it reached the end client, Infosoft maintained full control of client communication while relying on our team for execution behind the scenes. Partnering with White Label Rank allowed them to:
Secure Long-Term Retention and Upsell Expansion
The agency locked in a long-term SEO agreement and expanded the client’s marketing package due to measurable growth and improved performance.
Deliver Multi-Location SEO Without Increasing Staff
Infosoft was able to scale delivery across seven locations while we handled technical SEO, content execution, and local authority work under their branding.
Strengthen Their Position in the Healthcare SEO Space
The successful multi-location rollout positioned them as a trusted provider capable of managing complex, compliance-sensitive SEO campaigns.
Through a seamless white-label partnership, Infosoft strengthened the healthcare brand’s local presence across all seven clinics. By standardizing location data, rebuilding high-quality location pages, deploying healthcare schema, and improving crawl efficiency, we significantly improved rankings, map pack visibility, and appointment-driven conversions.
White Label Rank enabled Infosoft to deliver enterprise-level multi-location SEO results while focusing on what they do best—client management, strategy oversight, and growing recurring revenue.
We provide 100% white label services tailored for agencies, including technical SEO, content, link building, and audits, all under your brand.
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